Cisco® Unified Communications Solutions enable collaboration so that organizations can quickly adapt to market changes while increasing productivity, improving competitive advantage through speed and innovation, and delivering a rich-media experience across any workspace, securely and with optimal quality. The Cisco® Unified IP Phone 6961 is a new and innovative IP endpoint that delivers affordable, business-grade voice communication and video communication services to customers worldwide. The Cisco Unified IP Phone 6961 supports 12 lines, paper label inserts for line and feature descriptions along with a full-duplex speakerphone for a more productive, more flexible, and easier-to-use endpoint experience. Multi-call per-line appearance is introduced, offering end user the opportunity to handle multiple calls per directory number (DN). Fixed keys for hold, transfer, and conference; tri-color LED line and feature keys also make the endpoint simpler and easier to use. The Cisco Unified IP Phone 6961 offers greater personalization, with the choice of two colors and two handset style options. Right-to-left language presentation is also supported on the displays, addressing the language localization needs of global customers. The Cisco Unified IP Phone 6961 is also more energy-efficient and eco-friendly, in support of customer green initiatives. A Deep-Sleep option provides energy savings. With this option, the Cisco Unified IP Phone 6961 consumes up to 50 percent less power in off-hours versus when the phone is idle during normal business hours. In addition, the Cisco Unified IP Phone 6961 employs use of both recyclable and reground plastics for a more earth-responsible solution.