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A favorite world wide, the RAM Level Cup™ Self-Leveling Drink Holder will bring a smile to anyone''s face when they get it. The perfect accessory for any vehicle including motorcycles, ATV''s, Big Rigs, and yes, even your prized riding lawn mower. Easily installed and positions to keep your favorite beverage within reach, this gem even comes with a RAM can insulator. Take a corner as hard as you like, this holder is ready to ride. The integrated eyelet and hook provide an optional tethering function, securing any small or open container in any harsh environment.